AI Insights · Timothy · July 2024
Top 5 Film & Television Apps on iOS in Africa in Q2 2024
Discover the performance trends of the top 5 film and television apps on iOS in Africa for the second quarter of 2024, based on data from Sensor Tower.
In the second quarter of 2024, the film and television app market on iOS in Africa showcased interesting trends. Here's a look at the performance of the top 5 apps, based on data from Sensor Tower.
Netflix had a notable quarter with weekly revenue peaking at around $18.3K at the beginning of April. Despite some fluctuations, the app maintained a steady performance, ending June with approximately $16.6K in revenue. Weekly downloads saw an upward trend, reaching a high of nearly 40.9K in mid-June. Active users fluctuated slightly but ended the quarter strong with around 623K.
Yango Play showed impressive growth. Weekly revenue saw a significant increase, peaking at around $2.2K in the second week of June. Weekly downloads were particularly high in mid-June, reaching approximately 91.2K. Active users also rose, peaking at around 184K by the end of June, indicating a growing user base.
Showmax had a consistent quarter in terms of downloads and active users. Weekly downloads peaked at around 32.1K at the beginning of April and saw another high of approximately 27.8K in mid-June. Active users steadily increased, reaching about 205.8K in mid-June before slightly dropping to around 202.9K at the end of the month.
DramaBox - Stream Drama Shorts experienced steady revenue growth, peaking at around $22.4K in the last week of June. Weekly downloads varied, with the highest number being approximately 37.1K in early June. Active users also saw a notable increase, peaking at around 86.6K in early June before stabilizing at around 71.9K by the end of the quarter.
Finally, Movies Box maintained a steady performance throughout the quarter. Weekly revenue peaked at around $314 in early June. Downloads showed a consistent pattern, with a high of approximately 20.1K in late May. Active users peaked at around 21.3K in mid-June, ending the quarter at approximately 19.7K.
For more detailed insights and data, visit Sensor Tower.